Thank you for helping us donate €88 million since 2003!

More than 12 million children in Africa, Asia and Europe have better schools, teachers and learning materials, thanks to a successful 13-year partnership between the IKEA Foundation, Save the Children and UNICEF.

Since 2003, we have donated €1 for every soft toy sold during the Soft Toys for Education campaign in IKEA stores in November and December.

Thanks to the support of IKEA co-workers and customers, the campaign raised €11,1 million in 2015 alone. It has enabled us to donate a grand total of €88 million throughout the entire partnership. And with the long-running campaign wrapping up at the end of 2015, watch this space for news of our next exciting project.

Our partners have used the money to improve child protection and help schools become more child-friendly. This means making sure teachers are well-trained and know how to include all children in lessons—girls, boys, children from ethnic minorities and those with special needs.


Soft toys IKEA Foundation


Naima, aged nine, from Mindanao in the Philippines is a member of the Maguindanaon minority, who have their own language. Thanks to a Save the Children project funded by the campaign, she now has a teacher who can speak her language. “I am happy when I am in school,” she says. “I enjoy what we do here.”

Naima wants to be a teacher herself when she grows up. School will give her a better chance of achieving her dream as it has for Nokulunga, a dentistry student from South Africa. Nokulunga, who comes from a township, never thought she would go to university but is now in her second year at the University of Pretoria. The turning point came when she took part in TechnoGirl, a UNICEF Schools for Africa career mentorship programme, which awakened her interest in the sciences.

Per Heggenes, CEO of the IKEA Foundation, says: “Education is the most solid road leading out of poverty. All children have the right to an education but still too many are left behind. We’re incredibly grateful to IKEA customers and co-workers who have worked so hard to make that right a reality for over 12 million children.”

Soft toys IKEA Foundation

Find out more about the Soft Toys for Education campaign